Reap the benefits of social media in higher education
Engage students with a social wall and encourage them to share their campus experience on social media
How to use social media walls in education
Event walls
Use a social wall to engage students and parents during events. Be it sports events, events organised by students, conferences, graduation and welcome parties, or even fundraising events — a social wall will connect your community, help you collect authentic User-Generated Content and spread the word about your university.
Permanent displays
University social media wall displays help create a sense of community. They foster interaction and engagement and are a great way to show school pride. You can also use them to spread relevant information to students, whether it’s about cancelled classes or upcoming events, or just encourage them to share their campus experience.
Website widgets
Using a social wall on the university website helps you keep students up to date with content that you already create for your social media channels. It also adds compelling social proof by displaying authentic content posted by your students. This is content that’s highly influential and will encourage new students to pick your university over others.
Customer stories
Using social media in higher education
University of Michigan Connect Students With a Social Map
Link to "Current" pageThe University of Michigan organized a hashtag campaign for Signing Day and invited incoming students to publicly declare #IChoseUMich on social media. All the tagged pictures were displayed on a map-themed social media wall.
State University of New York Engage and Inform Community via Social Media Displays
Link to "Current" pageThe State University of New York launched an initiative to help victims and survivors of violence called SUNY’s Got Your Back. The campaign organized events on all SUNY campuses and used a social wall to engage and educate the community.
Collect content from multiple platforms
Collect content that you and your students share every day on social media and use it to keep your website fresh and engage your student community. Aggregate user-generated content from hashtags, profiles and pages and select the content you want to display. You can also choose which social media channels you want to include on your social wall. Walls.io offers integrations with the most popular social platforms.
eBook: The ultimate guide to social media in higher education
Learn how you can fully leverage social media in higher education
One of the key resources for information and communication for students in higher education is social media. It’s one of their most trusted sources when it comes to choosing their education. In this guide, you will learn how to develop, optimise and utilise social media in higher education effectively.
The benefits of social media for higher education
Create a social hub to collect User-Generated Content that matters at your university and display it in real-time. Share information about events, courses, ceremonies, and awards.
1. Increase student enrollment rates
2. Give a warm welcome to your students
3. Celebrate your students on graduation day
4. Make events and conferences interactive
5. Leverage social media for your fundraising
6. Engage with your campus throughout the year
7. Turn your employees into brand evangelists
8. Make sports events even more interactive
9. Stay in touch with your alumni
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Related resources
Social Media for Higher Education
Tips for succeeding at social media as a university and real-life examples.
Why College Digital Signage Is Better Than an Info Hub
Discover all about the benefits of digital signage for your campus.
Social Media Guide for Higher Education
Learn how to use social media for higher education by downloading this free guide.
