Use a real-time social media wall to make your hybrid and virtual events truly memorable.
No credit card required.
It converts to a free plan after 30 days.
Planning your side of a virtual event is important, but you shouldn’t forget about your audience either. Many online events severely lack engagement and interaction because the role the audience plays has not been translated well from offline to online.
This eBook will give you an overview of ways to incorporate social media before, during and after your events. When used right, these strategies can make your event more lively more interactive and, ultimately, more interesting for attendees, speakers and organisers alike.
Social media is a powerful channel for virtual events. 81% of virtual event organisers use social media to drive registrations. But the impact of social media is also utilised for post-event promotion. 54% of companies use social media to relive highlights after an event. The benefits of virtual events became particularly clear during the 2020 global pandemic. But, overall, 92% of respondents plan to incorporate virtual events into their event strategy even after COVID-19. (Source: Markletic, Bizzabo and Freeman XP & EMI)
Our goal was to increase real-time engagement with the 17,000+ people in attendance at GearFest. The social wall was a huge success. People seemed to really enjoy it and watched it frequently to see their posts being displayed. It definitely added to the excitement and made people more engaged during the day. We’re hoping that it will help spark interest for future events as well.
We were delighted with the use of Walls.io at our OECD Forum this year; displayed on the wall of the conference centre, it animated the space and encouraged participants to engage on social media.
We were so happy to find the features Walls.io offered. It allowed us to create a virtual audience so that anyone watching could cheer on teammates and celebrate wins at home. It kept engagement up on social and also helped spread the word about our events. People were excited to see themselves on the wall!
FIRST® and Star Wars: Force for Change implemented a social media wall to interact with participants around the world during the COVID-19 lockdown when they were forced to hold tournaments online. They used the social wall to feature attendees’ work, serve as inspiration and share learnings.
The annual electronic dance festival Tomorrowland held its first-ever virtual festival in 2020. It created an engaging and imaginative virtual 3D environment for attendees. They could navigate a virtual island freely to “visit” various music stages, as well as a social wall set up for the event.
Colleges and universities had to move their graduation ceremonies online during the lockdown in 2020. Many used social walls to add an interactive element to the commencement live-streams for students, their families and friends.